Say hello to the new search optimization social media page for business online. Marketing and publishing businesses on social media websites are now one of the best ways to show off your business and create unique deals online.
Just like Facebook, Google Plus allows you to jump start a campaign, pitch ideas for instant feedback and will even allow customers to rate products and services on a free webpage. The difference is that Google Plus has a much simpler way for promoting businesses, allowing you to serve everything your business is cooked up to be.
Spread the News
One of the best ways for your Google Plus account to be found on the web is to make it so that Google Places can locate you, but please be sure to submit all of your business information correctly. Another way to make your page go viral is to encourage users to check in on their iPhones with Foursquare, a location and business sharing app that highlights prime areas of interest. Try giving away prizes when they check in online to help bring in new customers. Also, be sure that people can easily access all of your information on your webpage with widgets conveniently placed on the side bars for everyone to see.
Another neat tool on Google Plus is called Hang out on Air which allows you to broadcast an online video from You Tube and save it to your You Tube account or your Google Plus page. This hangout is a great way to promote your business and give you maxim exposure by letting you direct the flow of any topic of conversation. It is also a great place to showcase your products and services and it allows your followers to share your video on other social sites as well. You can create a video each week and post online feedback which you’ll get from reviews in a quick tutorial. Just remember to keep the customers point of view in mind.
Sharing interesting information on your page by mentions or shares is another great way to create virality and a broader fan base. Running promotions directly on your Google Plus page has not yet been made available, but link together your Facebook account and blogs for better traffic. Create promotions on your Facebook account so that people become eligible to win prizes but then have to go to your Google Plus page to fill out the actual entry. It is the perfect way to use resources to work together and again creates more inbound traffic.
Another bonus about Google Plus is that unlike Facebook or Twitter, Google Plus creates search results for better search engine optimization. You also can embed followed links directly to your bio so you will increase the amount of followers and shares you’ll receive from your posts.
Build Good Credit
Sharing information goes viral but it can also help build your credibility. Most people like to check into a business first before they’ll buy from them. Quality reviews help boost credibility when starting ongoing relationships with other users and also helps search engine optimization. You can help build and nurture relationships with others by sharing their posts, mentioning them in one of your own posts, or to help add to their contacts circle. A few more suggestions such as sending them an invitation to an update or an event, or even to suggest a profile photo for their page is helpful. There are several ways to introduce yourself and start relationships on social media for the successful promotion of your business.
Testimonials are another way of bringing in traffic and they help to show off a proven track record of your business. Most people are interested in reading a good story and would decide to invest in a product they felt it would make a positive impact in their lives. Sharing how one of your products has changed a customer’s life can be much more influential than sharing generic reviews like most other pages have available.
Make it your Business
Google Plus social media is important for the successful promotion of your business. What Facebook is to family and friends in faraway places, Google Plus is to customers and clients needing updates on new products and services. This is just the beginning of some of the exciting things we are going to see take place in the fascinating world of social media.